THE POWER OF REMAINING HUMAN IN A DIGITALLY DOMINATED FUTURE.
The future is no doubt exciting...(especially if you are into creative innovation and technology like me.)
Almost every week there is new tech, new platforms and new 'smarter' ways to do what we do.
But the race to become the most technically advanced, most digital savvy should not come at the cost of the heart centred connections that caused your community to become your customers.
Technology is often championed as the pathway to a remote controlled, blissful life.
Pop culture narratives like The Jetsons sells us the ideals of an automated everything existence
but have you ever stopped to consider what it would really be like to leave everything in the hands of software, silicon and robots?
How would it effect your staff, your culture and your mission?
What jobs would be replaced? What industries would disappear?
And how would you do business? Attract new customers and maintain relationships with exisiting ones?
This Keynote challenges the narrative set by 'Big Tech' that success in the future is built on automated systems, scheduled posts and remote interactions. Drawing on his background in sociology and mass communications and the genealogical premise that humans will always crave the company of more humans, Jonathan explores the challenges businesses face as they evolve into the future and shares the strategies and mindset they must adopt in order to embrace innovation and creativity.
'Those who do nothing will disappear...while those who do it wrong could face a longer, more expensive extinction.'
The Future is a place where:
Real connection will always beat clicks.
Sharing dominates Shouting and
Relationships and trust are formed and maintained through experiences and stories.
Sure self driving cars are fun but self serving businesses are not.
Robot pets are cool but real ones are better.
Frozen pizzas are easy but they are no where near as good.
New technology can be exciting and fun but before you adopt it you first have fully understand how it affects the relationships you have with your customers, staff and competition.
The purpose of technology and new digital products is to advance things but jumping into the latest shiny tech without properly understanding its impact can be damaging.
In this session individuals and companies will learn:
- The traps for business that come with Web 3.0, new technologies and emerging trends.
- How to evaluate and best leverage the changes that build customer relationships. (Avoiding your most important assets
thinking "Am I just another number?" )
- How to attract attention, build trust and nurture a community of raving fans by deploying the 3 R's of modern marketing
critical to remaining on the radar of your most loyal customers.
- Identify and evaluate Future trends that will impact your industry and the way you will be doing business moving
This Keynote challenges traditional thinking and inspires your team to embrace change. Leaving them both motivated and stimulated about the best path forward.
THE TECH TRAP
Enhance the lessons learnt from the inspiring keynote with a fully interactive master class. In these 1 hour, Half day and Full day tailored programs.
Jonathan will have everyone assessing and exploring the systems, or lack there of, that they use to maintain relevancy in an ever changing world.
This 'hands on' session will have participants diving deep in the way they attract, form and maintain relationships with customers in order to achieve the best outcome for the business.
From language to stories, experiences and interactions the focus is all about relationships, not only with your customers but also with technology.
The tech trap is real and it can cost you everything if you fall deep enough into it.
How Jonathan helps spread your message
Personalised Promo Video from Jonathan for you to post ahead of the event.
For your SOCIALS, PODCAST, MEDIA or NETWORK
BIO DONE FOR YOU
MEDIA KIT AVAILABLE IMMEDIATELY
Headshots, Images and Tailored Bio for you