Viral content is the alpha predator on the internet. It holds the power to make brands millions of dollars and individuals famous in an instant.
But what drives it?
What makes some stories spread while other sit idle? It’s more than dumb luck.
Award winning investigative journalist and Viral content researcher Jonathan Creek explores what has to happen in a human brain to trigger someone to click share.
And the steps you can take to make your stories more contagious.